Who is adverts wca

Tip: go BIG for reach and use appropriate overlaying as described above to narrow your audience into management chunks.

Lastly, Facebook allows us to leverage their entire suite of ad units when targeting WCA audiences. This is nice when you want to slow-burn folks with more subtle right-hand side ads or get in their faces with mobile newsfeed ads full-screen-takeovers or even mobile installs.

Tweak bids and budgets as you see fit for your particular audience and placements. What are your thoughts on Facebook WCA? WCA has revolutionised the way we can build our audiences quickly for targeting. Also, being able to re-targeting purely through Facebook, instead of using AdRoll, for example, makes things alot easier!

Some features of the site may not work correctly. Aleksic-Maslac and P. Aleksic-Maslac , P. Vranesic Published 28 November Computer Science As marketing has become an indisputable key to success for almost any kind of business today, this paper tries to evaluate the efficiency of Facebook Website Custom Audience WCA as an online marketing tool. The research was conducted on over , ad views and the analysis was made to compare the cost effectiveness between running ads using dynamic databases and classic Facebook advertising.

To evaluate different tools and strategies, customers and potential customers were divided into four… Expand. Save to Library Save. Create Alert Alert. Share This Paper. Figures and Topics from this paper. Interaction Database fangchinoline Online advertising Electronic business. Citation Type. Has PDF. Publication Type.